Israeli rocker Aviv Geffen joins cannabis company Intelicanna
Geffen, a leading figure in Israeli music for almost three decades, has joined Israeli medical-grade cannabis producer Intelicanna, formerly Tefen, as a marketing, image and branding consultant.
Israeli singer Aviv Geffen poses during a photocall to promote his Germany tour, in Berlin January 13, 2009(photo credit: REUTERS/JOHANNES EISELE)ByEYTAN HALON