Shampoo
10 things that will turn your bath Into the best 10 minutes of your day
Body scrub, solid soap, shower oil, hair serum and more: These are the care products you'll want to incorporate into your bath or shower routine starting today.
Dry shampoo – no need to wash your hair
A product line for dry to damaged, chemically straightened hair
A sweet revolution: Cookies that tell a story
Adi Himelbloy reveals: "My face was covered in terrible acne"
The model and TV host returns to the screen in Channel 13's Show Time, while also starring in a new haircare campaign for JUL. She shares her biggest beauty regrets and must-have beauty products.
Protect your hair: Essential products to guard against sun damage
As summer sets in, the sun’s powerful rays can damage not just your skin, but also your hair. We consulted experts and found ways to enjoy summer while keeping your hair healthy.
New waterproof beauty products for a refreshed look
From waterproof mascaras to soothing serums, discover the latest innovation in beauty that withstands water.
Hair care test: 6 new products tried and tested
From serums to masks: Find out which products promise to treat, smooth, and delight your split ends.
Back relief: Innovative massager device arrives in Israel
Introducing TENS by HiDow: A small, portable electrical massager for treating back pain and issues, excellent and convenient for use.
Perfect pillow for pain-free sleep and precision makeup light for You
Versatile jewelry with added value, perfect pillow for sleep, and magical children's mat. Shopping recommendations for the religious sector, but not only.
Exotic recovery experience: New hair care brand comes to Israel
Super-Pharm's hair care category introduces an exotic reinforcement player: the new premium brand OGX arrives in Israel, offering a series of products based on oils and tropical ingredients.